RED STRIPE BREAKS INTO QUEBEC AND LAUNCHES THE RISE CONCERT ZONE AT TASTE OF THE CARIBBEAN FESTIVAL

Montreal, QC – April 16, 2026 – The Taste of the Caribbean Festival (TOTC), in collaboration with Tanguay, proudly announces a landmark partnership with Brasserie RJ / Brasserie GMT, marking Red Stripe’s first-ever festival debut in Québec as collaborating partner of the all-new RISE Concert Zone. This defining collaboration signals a major milestone for the iconic Jamaican beer brand and introduces a new premium concert experience at the heart of the festival’s 2026 “Soccer Fiesta” edition.Taking place from July 9 to 12, 2026, at the Old Port of Montréal’s Clock Tower Quay, this year’s “Soccer Fiesta” edition draws on the global excitement of the World Cup 2026, positioning the festival at the intersection of sport, culture, and entertainment in a vibrant, multi-sensory celebration. This three-tier partnership will also feature Prestige (Haiti), celebrating its 50th anniversary, and Quebec’s own Belle Gueule, offering festivalgoers a unique opportunity to experience the best of Caribbean and local brewing traditions.

As part of this historic partnership, Red Stripe acts as the collaborator of the brand-new RISE Concert Zone, a first at TOTC, featuring international artists in a premium nightly concert series experience. This new ticketed evening experience represents a major evolution in the festival’s programming. Prestige Beer will celebrate its legacy with Creole Night on Thursday, July 9, featuring the iconic Haitian band Black Parents, honoring 50 years of cultural impact. In addition, Jamaica Tourism Board will also be presenting the Reggae Night on Saturday, July 11th which will feature Duane Stephenson.

Lineup – Rise Concert Zone in Collaboration with Red Stripe Thursday, July 9 – Creole Night with Black Parents presented by Prestige, Wesli, Chris Combette, Kelly Krow & DJ Abuelo (Haiti) (presented by TOTC) Friday, July 10 – Latin Night with DJ Camilo (Colombia) (Hot 97, New York) & Algareto (Colombia) (presented by JPM Events & 514 Promo) Saturday, July 11 – Reggae Night with Duane Stephenson (Jamaica) (presented by TOTC in collaboration with the Jamaica Tourism Board) Sunday, July 12 –  Soca Night with Alison Hinds (Barbados) (presented by Nouvelle Vie) Tickets: risemontreal.ca

The Concert Zone is free and open to all from 12:00 PM to 5:00 PM, featuring live performances, cultural workshops, and family-friendly programming. The entire Festival site is open and free to the public from 12:00 PM to 11:00 PM, offering immersive experiences across the Tanguay Soccer Zone, Fuzion Latin Zone, Food & Merch Zones, and the Welcome Zone. Daily performances on the Latin zone’s stage run throughout the day, complemented by continuous entertainment, activations, and culinary discoveries across the Kids and Merch zones. For the full lineup and activities, visit totc.ca/schedule .

“This partnership marks an important milestone for Red Stripe in Québec. Aligning with a festival that authentically celebrates Caribbean culture allows us to connect with audiences in a meaningful and impactful way,” said François Gaumond, Marketing Director at the Brasserie RJ / Brasserie GMT. “Welcoming Red Stripe in Québec for its first festival partnership is a defining moment for us. It reflects the growth of the festival and our ability to attract global brands while staying true to Caribbean cultural roots,” said Cezar Brumeanu, Executive Producer of the Taste of the Caribbean Festival. With over 210,000 attendees in 2025, the Taste of the Caribbean Festival is Montreal’s Old Port largest summer event, where music, gastronomy, and culture collide with the global energy of soccer. A powerful reflection of Caribbean culture’s worldwide influence, the festival speaks to something universal, holding a special place in people’s hearts, no matter where they come from.

About Taste of the Caribbean Festival (TOTC) The Taste of the Caribbean Festival is one of Montreal’s premier cultural events and one of the largest in Canada, celebrating Caribbean culture through music, gastronomy, and community experiences. Held annually at the Old Port of Montréal’s Clock Tower Quay, the festival attracts hundreds of thousands of visitors and showcases the richness and diversity of Caribbean heritage.

About Brasserie RJ/ Brasserie GMT Brasserie RJ / Brasserie GMT is one of Quebec’s leading independent brewing groups and the largest independent microbrewery in the province, known for its iconic brands such as Belle Gueule, Cheval Blanc, and Tremblay. With decades of brewing expertise, the company combines tradition and innovation while partnering with both local and international brands, playing a key role in Quebec’s evolving beer industry.

Special Acknowledgements The Canada Council for the Arts is Canada’s national public arts funder, with a mandate to foster and promote the study and enjoyment of, and the production of works in, the arts. Through its grants, services, prizes, initiatives, and payments, the Canada Council supports a dynamic and diverse arts and literary scene. These activities generate a meaningful economic, cultural and social impact for over 2,000 communities in all parts of the country and beyond. The investments and leadership of the Council help advance public engagement in the arts from coast to coast to coast while also contributing to the international recognition of artists and arts organizations from Canada.

This project is made possible in part by the Government of Canada, Quebec Tourism Ministry, and Canada Council for the Arts, with the full support of the City of Montreal.

RED STRIPE BREAKS INTO QUEBEC AND LAUNCHES THE RISE CONCERT ZONE AT TASTE OF THE CARIBBEAN FESTIVAL

#RedStripeCanada #RiseConcertZone #CaribbeanFestival #QuebecNightlife #MontrealMusicScene #TasteOfTheCaribbeanFestival #DancehallVibes #SummerFestivals #GoodVibesOnly #BeerAndMusic

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REGGAEXCLUSIVE CHATS WITH MIZTRIZZ

For the people who don’t know Miztrizz, give them some background information on your musical journey

As an artist, Miztrizz has been creating music since her early childhood. She has dabbled in the genres of R&B and reggae to create the fusion sound that defines as her current calling. Becoming a professional artist has enabled her to create what she believes is a type of music that can be inspiring to many listeners.

Tell us what has been going on with your EP Rain Szn since its release Currently the EP Rain SZN since its release has been in rotation around the globe. All energy is being put into the promotion and sharing of the work to the masses specifically on Spotify and YouTube.  Did you shoot any music videos of any of the songs on the ‘Rain Szn’ EP? At this time the only song that has been made into a music video is “Snapshot” featuring Empress Divine.

There are plans to include other songs as music videos on the EP as well such as “Wine N’ jiggle” Last time we spoke you mentioned recording a new full-length album, what has been going on with that project An album is a dream project in the works with the aspirations to release a full album in the year end. Currently plans are being put together with producers to be part of the album, and collaborations are in discussion.

Will this new album include any collaboration with other artists? There have been talks to include collaborations with Afrobeats artists, as well as some reggae favourites. So as to not spoil the trailer that is what’s on the agenda.

How much time have you allotted to getting this new album finished and released? The album doesn’t have any pre-allotted finishing time, however, the majority of it will be in production with Wai Fusion and some other notable producers.  Tell us what the inspiration was behind writing the song ‘Snapshot’ This song was a single that is meant to support the whole element of queen energy, positivity, and to be proud of the upliftment of fellow sistrens.  What was it like working with Empress Divine throughout the whole project? Working with Empress Divine was a very key element to the project, as I thought she was a very strong female figure with exemplary vocal skills. I found her to be a perfect match for the feminine energy I was seeking for the project. Although the song was written before her feature addition, much thought was put into collaborating on the music video and it was done to bring forth an unmatched synergy.

Who produced ‘Snapshot’, where did you voice the track and how did you obtain the riddim? The official mastered song was produced by Smokeshop records, and was voiced from the main song which was recorded in my home studio. And the song was written by me initially. After sometime, the idea developed that the song needed another female on the hook that was vocally strong and of high esteem. So naturally Empress Divine was my first choice. We know you have been busy performing and promoting your music, tell us about you journey during the fall and winter months I feel its very important to always remain active in music despite the change in season. So during the winter months I do a lot of recording, local shows and other related showcases that enables me to connect with my audience, regardless of the change in weather.

Any upcoming performances within Ontario and across Canada I am currently drafted on numerous promotions and showcases through now and the end of spring. Majority of them are taking place around the GTA area. Please add anything that you want the people across the world to know about Miztrizz and her musical journey I am currently in the position of expanding my Muzic reach into different regions of the world, with hopes to expand more into the UK and Africa. I invite everyone to check in on my website and YouTube page to ensure that they are following, liking and sharing my catalog.

Anyone you would like to shout out? I’d like to give a shout out to some key players that are enabling my career to prosper thus far, Wai Fusion, and other notable platforms, such as Reggae North music awards, Rebel Vibez, and DJ Wiz. Favourite color, food, genre of movie, sport, drink, fruit, vegetable, genre of music My favourite colour is hot pink. My favourite food is simply fried salt fish with festival and a tiger-malt on the side. I enjoy scary, fantasy, and cartoon movies. My favourite sport is basketball. My favourite fruit and drink is anything dealing with mango.My favourite vegetable is cassava. My favourite genre music is dancehall.  Remind the people where they can find Miztrizz on Social Media and musical platforms Miztrizz can be easily found on her website at www.miztrizz.com or you can visit Spotify or visit YouTube for the latest uploaded music.   Thanks for taking the time out to chat with ReggaeXclusive Miztrizz, we wish you huge success now and in the future on your musical journey

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